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Introduction to the Modeling Industry: A brief overview of the different types of modelling

There are countless opportunities and limitless offers for potential models in the dynamic and diverse field of modelling. Whether you dream of gracing the covers of high-end fashion magazines, starring in television commercials, or becoming the face of a major brand, the modelling industry offers a wide array of paths to success. Each modelling niche comes with its own unique set of requirements and benefits, allowing you to find the perfect fit for your skills and aspirations. From the glamorous world of runway fashion to the impactful realm of commercial advertising, let’s explore  the various modelling techniques, offering deep insight and useful advice!

Run the runway? Or pose and act? 

With the diverse types of modelling available, you have the flexibility to choose a path that best suits your strengths and interests. You might opt to become a catalogue model, showcasing a variety of products in print and digital advertisements, requiring a photogenic presence and versatility in poses. Alternatively, you could strut the catwalk for renowned fashion brands, a path that demands not only a strict adherence to physique requirements but also a dedication to fitness and maintaining peak physical condition. This role often involves intense preparation and the ability to exude confidence and elegance with every step, making it a glamorous yet demanding choice for those passionate about high fashion.

Fun fact:

Did you know you must be at least 5’9 (180cm), to even be considered an audition for a professional fashion show? 

What a stretch!

If you enjoy embodying different characters and conveying emotions through your expressions, consider posing and acting in front of the camera. Commercial modelling could be an ideal avenue for you. This involves starring in advertisements on billboards, appearing in print shots for magazines, and engaging in lifestyle modelling. Unlike the stringent standards of high fashion, commercial modelling embraces a more relatable and realistic look. The requirements are often less rigorous, making it accessible to a wider range of looks and body types. Plus, the workload tends to be lighter, providing a balanced approach for those who seek a flexible entry into the modelling world.

Whether you’re gracing the runway or bringing products to life in ads, each path offers unique opportunities to showcase your talents and build a rewarding career in modelling.

Embracing Diversity: All Shapes and Sizes Are Welcomed!

Don’t lose all hope! In the modelling industry, all shapes and sizes are accepted; it’s all about searching in the right places. Whether you’re on the heavier side or have a unique body type, there’s a place for you in modelling. Plus-size modelling has gained tremendous popularity, driven by the increasing awareness and celebration of body positivity. Brands and agencies are actively seeking models who represent a diverse range of body shapes and sizes, reflecting the true beauty of individuality. This shift not only opens doors for aspiring models of all body types but also empowers people everywhere to embrace and love their natural selves. So, no matter your size or shape, there’s an opportunity waiting for you in the vibrant world of modelling.

Did You Know?

Size 12 and above is the considered ‘plus size’ model measurement. 

Maybe You’re a fitness freak? On the other spectrum, Fitness modelling exists where you could show off your hard earned physique promoting sports apparel and equipment. 

Part Modeling: Flaunt Your Unique Features

Flaunt those fingers and nails with part modelling, a specialised segment of the industry where individual body parts take centre stage. If you have beautiful hands, strong nails, or elegant feet, you could become the go-to model for jewellery and beauty brands seeking to highlight their products in the best light. Jewellery companies are constantly on the lookout for perfect hands to showcase rings and bracelets, while skincare brands need flawless feet for their creams and lotions. And if you have luscious, flowing hair, you could be the next face—or rather, the next hair—for major shampoo companies. In part modelling, every detail matters, and your unique features can shine brightly in this niche market.

The fashion industry trends

In today’s dynamic fashion landscape, the modelling industry stands at the forefront of change, constantly shaped by cultural shifts, societal values, and technological advancements. Embracing inclusivity and diversity has become paramount, heralding a new era where individuals of all shapes, sizes, and backgrounds have the opportunity to shine. Determination becomes the defining factor, paving the way for aspiring models to carve their niche in this ever-evolving domain.

Moreover, with the advent of the digital age, the path to modelling success has been revolutionised. Gone are the days of solely relying on traditional agencies. Thanks to the power of social media platforms like TikTok and Instagram, aspiring models now possess a direct conduit to global audiences. This digital transformation has democratised the industry, empowering individuals to showcase their talent, creativity, and unique flair without the constraints of geographical boundaries or the need for exclusive representation.

Tips for aspiring models

As an aspiring model, crafting a robust portfolio is paramount. Capture high-quality images showcasing your versatility, including captivating full-body shots, striking headshots that highlight your unique features, and don’t forget to include comprehensive measurements and personal details to leave a lasting impression.

In today’s digital age, social media serves as a powerful platform to amplify your presence. Leverage it to showcase your talent, personality, and unique style. Engage with your audience, connect with industry professionals, and seize every opportunity that comes your way.

Networking is the lifeblood of the modelling industry. Attend fashion shows, immerse yourself in photoshoots, and keenly observe the nuances of the trade. Learn from seasoned professionals, practice diligently, and arm yourself with invaluable insights and techniques that will set you apart on your journey to success.

In a nutshell:

The modelling industry offers a range of exciting opportunities for those who are eager and willing to work hard. By understanding the types of modelling, and keeping in touch with industry trends, aspiring models can walk through their careers successfully. Don’t forget! Whether you’re aiming  for the runway or posing for a shoot, there’s something out there for you!

Michelle Diamond

Sales and Marketing

7DaysChic

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